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How to ensure software continuity despite employee churn

The product job makes you delve into all the aspects of your product. Your day involves talking to teams, identifying pain points and helping the teams solve those pain points…

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Sign up flows you might have missed

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How to grow your product with Impact Analysis

Once upon a time in startup land there was a founder who was afraid of numbers. They worked hard day in and day out, slept for 3 hours each day…

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Can the Demand for Other Sports Ever Match India’s Love for the Game

A casual dinner chat with wife led me towards the subject of sports. In India, why are cricket players treated like stars, given 5-star accommodations and high compensations while other…

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How to understand market demand during product ideation

Some startups execute a product, raise a round then start marketing only to learn that the demand is not what they expected. If there's demand, only then can you supply…

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How to Talk in Tech Language: A Guide for Non-Techies

This is one of the most common questions that early product managers seem to ask. There seems to be a gap between product and engineering teams that needs to be…

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Product Market Fit: How to Find Your Niche and Create a Successful Business

The most debated question. And the most difficult one to answer. Companies rise and fall solely based on this singular concept. Simply put, is your product able to find and…

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How famous products marketed themselves for free

Reddit It is a community website which has subreddits that are used as micro communities to help like minded people come together and discuss a range of topics that they…

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How to Make Your Product Stand Out in a Competitive Market

The advent of the digital age with all it's bells and whistles has lowered the barrier to entry for creating and advertising products in terms of the overall cost and…

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Quick tips to handle marketing budgets

In the year 2000, 11 startups spent millions of dollars to run small 30 second Super Bowl ads. Within 12 months, 8 of the 11 companies had either declared bankruptcy…

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